University of Leicester has published this notice through Delta eSourcing
| Notice Summary |
|---|
| Title: | LUV01240 - UK & Global Media & PR |
| Notice type: | Contract Award Notice |
| Authority: | University of Leicester |
| Nature of contract: | Services |
| Procedure: | Open |
| Short Description: | The University is seeking to appoint between one and two paid media agency to support the University in achieving its student recruitment targets both home and overseas, and building awareness and engagement through paid media of the University of Leicester. The agency (/agencies) will be required to carry out duties relating to the planning, advising, competitive purchasing and management reporting of media activity in the field of brand campaigns and student recruitment, for undergraduate, postgraduate, distance learning and research, across UK and overseas markets. The University will look to appoint either one agency to cover both home and overseas, or one home and one overseas. Agencies are welcome to bid for Lot 1 or 2, or both. |
| Published: | 07/08/2024 10:12 |
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Section I: Contracting Authority
I.1) Name, Addresses and Contact Point(s):
University of Leicester, United Kingdom
University of Leicester, University Road, Leicester, Leicester, LE1 7RH, United Kingdom
Tel. +44 1162525205, Email: sab88@le.ac.uk
Contact: Stewart Brewer
Main Address: https://universityofleicester.delta-esourcing.com, Address of the buyer profile: https://le.ac.uk/
NUTS Code: UKF21
I.2) Joint procurement:
The contract involves joint procurement: No
In the case of joint procurement involving different countries, state applicable national procurement law: Not Provided
The contract is awarded by a central purchasing body: No
I.4)Type of the contracting authority:
Body governed by public law
I.5) Main activity:
Education
Section II: Object Of The Contract
II.1) Scope of the procurement
II.1.1) Title: LUV01240 - UK & Global Media & PR
Reference number: LUV01240
II.1.2) Main CPV code:
79340000 - Advertising and marketing services.
II.1.3) Type of contract: SERVICES
II.1.4) Short description: The University is seeking to appoint between one and two paid media agency to support the University in achieving its student recruitment targets both home and overseas, and building awareness and engagement through paid media of the University of Leicester.
The agency (/agencies) will be required to carry out duties relating to the planning, advising, competitive purchasing and management reporting of media activity in the field of brand campaigns and student recruitment, for undergraduate, postgraduate, distance learning and research, across UK and overseas markets.
The University will look to appoint either one agency to cover both home and overseas, or one home and one overseas. Agencies are welcome to bid for Lot 1 or 2, or both.
II.1.6) Information about lots
This contract is divided into lots: Yes
II.1.7) Total value of the procurement (excluding VAT)
Value: 7,000,000
Currency:GBP
II.2) Description (lot no. 1)
II.2.1) Title:LUV01240 UK Media & PR
Lot No:1
II.2.2) Additional CPV code(s):
79340000 - Advertising and marketing services.
II.2.3) Place of performance
Nuts code:
UKF21 - Leicester
Main site or place of performance:
Leicester
II.2.4) Description of the procurement: UK Paid Media and PR
II.2.5) Award criteria:
Quality criterion - Name: Quality / Weighting: 90
Cost criterion - Name: Cost / Weighting: 10
II.2.11) Information about options
Options: No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds: No
II.2.14) Additional information: Contract Notice: https://www.delta-esourcing.com/respond/52M76JP37E
II.2) Description (lot no. 2)
II.2.1) Title:LUV01240 International Media & PR
Lot No:2
II.2.2) Additional CPV code(s):
79340000 - Advertising and marketing services.
II.2.3) Place of performance
Nuts code:
UKF21 - Leicester
Main site or place of performance:
Leicester
II.2.4) Description of the procurement: International Paid Media & PR
II.2.5) Award criteria:
Quality criterion - Name: Quality / Weighting: 90
Cost criterion - Name: Cost / Weighting: 10
II.2.11) Information about options
Options: No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds: No
II.2.14) Additional information: Contract Notice: https://www.delta-esourcing.com/respond/52M76JP37E
Section IV: Procedure
IV.1) Description
IV.1.1)Type of procedure: Open
IV.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement: No
IV.1.6) Information about electronic auction
An electronic auction has been used: No
IV.1.8) Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement: Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJEU: 2020/S 110-268556
IV.2.9) Information about termination of call for competition in the form of a prior information notice
The contracting authority will not award any further contracts based on the above prior information notice: No
Section V: Award of contract
Award Of Contract (No.1)
Contract No: 1
Lot Number: 1
Title: LUV01240 - UK & Global Media & PR UK Media - Lot 1 (UK)
A contract/lot is awarded: Yes
V.2) Award of contract
V.2.1) Date of conclusion of the contract: 05/08/2024
V.2.2) Information about tenders
Number of tenders received: 12
Number of tenders received from SMEs: 8 (SME - as defined in Commission Recommendation 2003/361/EC)
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 12
Number of tenders received by electronic means: 12
V.2.3) Name and address of the contractor
The contract has been awarded to a group of economic operators: No
Contractor (No.1)
Education Cubed Ltd, 08045459
30-31 Devonshire Place, Brighton, BN2 !QB, United Kingdom
Internet address: https://educationcubed.com/
NUTS Code: UKJ21
The contractor is an SME: Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: Not Provided
Total value of the contract/lot: 3,500,000
Currency: GBP
V.2.5) Information about subcontracting
The contract is likely to be subcontracted: No
Award Of Contract (No.2)
Contract No: 2
Lot Number: 2
Title: LUV01240 UK & Global Media & PR - Lot 2 (International)
A contract/lot is awarded: Yes
V.2) Award of contract
V.2.1) Date of conclusion of the contract: 05/08/2024
V.2.2) Information about tenders
Number of tenders received: 11
Number of tenders received from SMEs: 8 (SME - as defined in Commission Recommendation 2003/361/EC)
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 11
Number of tenders received by electronic means: 11
V.2.3) Name and address of the contractor
The contract has been awarded to a group of economic operators: No
Contractor (No.1)
Education Cubed Ltd, 08045459
30-31 Devonshire Place, Brighton, BN2 1QB, United Kingdom
Internet address: https://educationcubed.com/
NUTS Code: UKJ21
The contractor is an SME: Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: Not Provided
Total value of the contract/lot: 3,500,000
Currency: GBP
V.2.5) Information about subcontracting
The contract is likely to be subcontracted: No
Section VI: Complementary information
VI.3) Additional information: To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=880549668
VI.4) Procedures for review
VI.4.1) Review body
University of Leicester
University Road, Leicester, LE1 7RH, United Kingdom
Tel. +44 1162522502, Email: procurement@le.ac.uk
Internet address: https://le.ac.uk/
VI.4.2) Body responsible for mediation procedures
University of Leicester
University Road, Leicester, LE1 7RH, United Kingdom
Tel. +44 1162522502, Email: procurement@le.ac.uk
Internet address: https://le.ac.uk/
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures: In accordance with Regulations 86 and 87 of the Public Contracts Regulations 2015, the University will incorporate a 10 calendar days standstill period starting from the day information on the award of the contract was communicated to tenderers. The regulations provide for aggrieved parties who have been harmed or are at risk of harm by a breach of the rules to take action in the High Court (England, Wales and Northern Ireland).
VI.4.4) Service from which information about the review procedure may be obtained
High Court of England and Wales
Strand, London, WC2A 2LL, United Kingdom
Tel. +44 2079476000, Email: procurement@le.ac.uk
Internet address: https://courttribunalfinder.service.gov.uk/courts/royal-courts-of-justice
VI.5) Date of dispatch of this notice: 07/08/2024